Media Planning & Buying
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Mandy Pooler and Nick Emery
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Mindshare is a global media and marketing services company formed in 1997. As one of the world's largest media agencies, Mindshare is responsible for a large majority of GroupM/WPP's global marketing billings and campaigns.
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Shortlists for the Emvies 2009 have been announced. This year, a total of 60 case studies have made it to the shortlist. Mindshare once again leads the list this year with 17 of its entries making it to the shortlist. Presentations of these 60 case studies will be made over two days on August 14 and August 17.
Following Mindshare are Maxus with nine shortlisted entries and Madison Media Infinity with seven shortlisted entries. Lodestar Universal has six entries in this shortlist, while Mudra Max has five entries. Mediacom has a three entries in the shortlist and Mates Madison has two entries. Starcom Mediavest, Mediaedge:cia, Tribal DDB, P9 Integrated, Madison Media Plus, Digital Radio and TME have one entry each.